What's Hot In Healthy American Middle Class Living!

Losing weight is the number one health challenge that many members of the American Middle Class face.

While the “dollar deals” extend the pocket book, the dollar biscuits, burgers and hash browns are also extending the waistlines and hips!

And stress from burning the time clock both mornings and nights is health challenge number two resulting in everything from acid reflux to insomnia to depression to anxiety disorders.

According to the Yankelovich Monitor, healthy life changes are a hot American Middle Class topic!

What’s hot right now?

Cutting back on salt and eating more fresh vegetables is on the rise…thanks in large part to brands like Mrs. Dash and Burpee Garden Seeds.

And while sex is viewed as a great form of exercise and stress relief, more members of the American Middle Class place value on getting at least 8 hours of sleep vs. having a lively social life.

Having pets is important too!

More Middle Class Americans see walking the dog and playing with the cat as a better balance of on-the-job stress than having a personal trainer and working out at a gym.

Aromatherapy is big with Middle Class women and if you doubt that it is, go visit the nearest Pier 1 Import Store and check out the spring collection of candles, votives and bamboo scent vases.

The quest for home aromatherapy has also given new life to old staid brands like Glade with their PlugIns and votive scents.

And many perceive eating a small piece of chocolate as a healthy life change.

For some…chocolate helps the heart beat better… for others, a small piece is a healthy alternative to eating a full bar!

Not only are Godiva sales up, but chocolate is a hot seller at Target too and CBS Evening News tonight did a feature story on the increase in sales of the big Chocolate brands!

Finally, the stereotype that the Bible goes hand in hand with the mainstream American Middle Class is quickly changing.

Just as many Middle Class Americans relieve stress through meditation as those that relieve stress by reading the Bible.

So what’s the mantra of today?

Close those eyes and repeat after me… “Heeeeeyyy. Letsssss. Journeeyyy with those coooool BrandVenture duuuuddess! 404.248.9378. 404.248.9378. ahhhhhh”